Volkswagen India revises Taigun and Virtus prices amid rising raw material costs

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In response to the potential rising costs of raw materials and components, Volkswagen (ETR:) India has increased the prices of its mid-size SUV Taigun and Virtus models today, Wednesday. Notably, the Highline and GT Virtus variants saw a significant adjustment.

The Taigun, available in six variants – Comfortline, Highline, Topline, GT, GT Plus, and GT Edge – experienced a price hike of up to INR 25,000. The GT Plus TSI with DSG gearbox saw the most significant increase. The current prices for the GT 1.5L DSG variant, Highline 1.0L TSI AT variant, GT 1.5L TSI MT, and Highline 1.0L TSI MT now range from INR 11.62-19.26 lakh (ex-showroom).

The Virtus model, which starts at INR 11.48 lakh, is also available in six trims from Comfortline to GT Edge Limited Edition, and comes with two powertrain options.

In an effort to compete with rivals such as Hyundai (OTC:) CRETA, Volkswagen has added new features to select Virtus variants. These enhancements include powered front seats, footwell illumination, and a sub-woofer with an amplifier.

This strategic move by Volkswagen India to adjust prices while enhancing features underscores the ongoing challenges faced by automakers amidst fluctuating raw material costs.

Volkswagen, with a market capitalization of $6.5994 billion according to InvestingPro Data, is a prominent player in the automobile industry. Despite trading near its 52-week low, the company has shown resilience with a 20.0% revenue growth in the last 12 months. This acceleration in revenue growth, coupled with a low Price / Book multiple of 0.37, indicates a strong financial performance.

Additionally, the company has maintained a significant dividend payout to its shareholders for 32 consecutive years. The dividend yield for the year 2023 stands at 7.18%, as per InvestingPro Data, reinforcing the company’s commitment to its shareholders.

InvestingPro Tips also highlight that the company has been profitable over the last 12 months and analysts predict the company will continue to be profitable this year. These insights, along with many more, are available with InvestingPro, offering comprehensive metrics and tips for informed investment decisions.

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