Halloween may have just passed and Thanksgiving is still weeks away, but according to Cher, it’s Christmastime. The singer recently released her first holiday collection, an album aptly titled Christmas, which brings her to a Billboard chart she has never seen before in her storied career.
Christmas arrives on the newly-reinstated Top Holiday Albums chart. Billboard compiles the list each week, starting in late October and continuing into January of the following year, listing the most-consumed holiday albums using a methodology that combines sales and streams.
The newly-released Christmas is not just Cher’s first placement on the Top Holiday Albums chart, it’s also a major win and a great way to reintroduce the list now that the weather is turning cool again. The title opens at No. 1, giving Cher quite the early present.
According to data shared by Luminate, Christmas arrives with around 21,000 equivalent album units shifted in its debut week. Billboard points out that of that almost the entirety of that sum, or 20,000 copies, are pure purchases. Fans streaming the title made up most of the rest.
At the same time that Christmas arrives at No. 1 on the Top Holiday Albums chart, the full-length also appears on several other rankings. Most notably, the jolly title starts at No. 32 on the Billboard 200, which ranks albums and EPs of all genres in terms of consumption numbers.
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