Zepeto’s Web3 World ZTX Offers A New Take On The Traditional Land Sale

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ZTX, the Web3 virtual world and creator platform, has announced the launch of its Genesis Home Mint in partnership with nonfungible token marketplace OpenSea. Scheduled for August 30 on Arbitrum, the mint follows a sell-out presale.

The Genesis Homes digital collectibles are designed to offer continued opportunities for creators to build and engage with fans or communities while collecting an array of on-chain rewards for their creative work.

The mint will be conducted in lieu of the sort of conventional virtual land sale we’ve come to expect from Web3 virtual worlds such as The Sandbox and Decentraland.

The 4,000 unique 3D-rendered home NFTs set across the four ZTX Districts — Fashion, Games, Finance, and Arts — feature in-game utility with boosts to economic activities and asset production, as well as priority access to updates and features.

Homeowners will receive early or exclusive access to select experiences and content that are associated with the identity of the District to which their home is connected and will be able to decorate rooms, exhibit art or content inside, and host gatherings.

The concept is similar to the Luxury Penthouse NFTs that Exclusible sold last year on the Spatial metaverse — albeit a infinitely more extended, platform centric take.

Boasting panoramic views of Paris, Miami and Dubai, the Exclusible Penthouses featured reception and conference suites, private cinemas and helipads. Purchasers could likewise decorate and curate them as they chose, taking advantage of a gallery facility for showcasing NFTs from connected wallets as artwork on the walls.

They were marketed as potential metaverse headquarters for brands or prominent individuals or a video conferencing alternative to Google Meets or Zoom for their screen-sharing and live-stream capabilities. However, whereas Exclusible had to buy the Spatial land to build, with ZTZ, the land comes for free.

Additionally, the ZTZ home NFTs will serve as membership passes granting governance rights to the community treasuries of the four ZTX Districts, which will each pursue independent grants and initiatives to support or reward different creators.

“The many benefits that are geared towards the community and creators via these Genesis Homes are reflective of our commitment to rewarding loyal users and builders,” Chris Jang, the Co-CEO of ZTX said in a statement. We will continue to build with the goal of providing creators the infrastructure tooling necessary to scale up and offer diverse 3D experiences, in order to be a long-term partner for the many builders in the web3 space.”

“We believe that great games powered by NFTs will not only onboard new users to blockchain technology but also help the gaming industry evolve,” added Oliver Maroney, who leads Gaming Partnerships at OpenSea. “ZTX is pushing the space forward.”

ZTX (Zepeto X) is a joint venture from Naver owned South Korean metaverse platform Zepeto and Jump Crypto. Earlier this month, ZTX announced a $13 million seed round. The Jump Crypto-led round includes other investors such as Collab+Currency, Parataxis, MZ Web3 Fund and Everest Ventures Group.

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